Social Media Manager

Job Summary

Owning Noom's organic social strategy, the full-time Social Media Manager will lead day-to-day execution across platforms, define channel strategies, and manage a content calendar while working in a hybrid environment from either the NYC or Princeton office.

Key responsibilities

• Audit current social presence and provide data-backed recommendations for platform engagement and content strategy
• Define and manage the organic social strategy across key platforms, establishing unique roles, audiences, and KPIs for each
• Oversee daily management of social media accounts, ensuring timely content publication and consistent brand representation

Required qualifications

• 5+ years of experience in social media with a proven track record of driving organic reach and engagement
• Deep platform fluency across Meta (Instagram + Facebook) and TikTok, with knowledge of YouTube and other platforms
• Experience managing social media accounts day-to-day, ensuring channels are active and performing
• Strong command of platform analytics to derive insights and run experiments effectively
• Experience managing a multi-platform content calendar across concurrent campaigns