Social Media Manager

Job Summary

To support a growing direct-to-consumer brand, the full-time remote Social Media Manager will develop organic social strategies, manage the content calendar, and create engaging platform-native content while fostering community growth and engagement.

Key responsibilities

• Define and evolve channel strategies and manage the content calendar to support marketing priorities
• Create and publish optimized short-form video content while covering brand events in real time
• Grow the brand's audience through high-quality content and engagement, monitoring sentiment and brand reputation

Required qualifications

• 3-5+ years of social media management experience for a consumer brand, preferably in wellness, lifestyle, beauty, or CPG
• Fluency across TikTok, Instagram, and YouTube, with strong skills in short-form video creation
• Proven ability to execute both strategy and hands-on tasks, including shooting and editing video
• Experience in growing social audiences and driving engagement beyond follower counts
• Strong organizational skills and a remote-first mindset, ideally located within driving distance of Los Angeles, CA