Social Media Marketing Analyst

Job Summary

A company is looking for a Social Media Marketing & Analyst.

Key Responsibilities

• Develop performance dashboards and reports to track social KPIs and deliver insights for optimization
• Monitor and analyze organic content effectiveness while collaborating on thought leadership and brand content
• Plan and manage paid social campaigns, ensuring accurate performance tracking and continuous testing for improvement

Required Qualifications

• 3-5 years of experience in social media analytics and campaign execution
• Proven experience with B2B social media campaigns for SaaS or IT products
• Proficient with LinkedIn Campaign Manager, Meta Ads Manager, and Google Analytics
• Bachelor's degree in Marketing, Communications, Business, or a related field preferred
• Familiarity with marketing automation and CRM tools such as Salesforce or HubSpot