Social Media Marketing Manager

Job Summary

Owning the social media and influencer marketing strategy, the remote Social Media / Influencer Marketing Manager will manage content calendars, creator partnerships, and performance metrics, with flexible commitments available for both full-time and part-time candidates.

Key responsibilities

• Develop and maintain the social media content calendar across multiple platforms, ensuring consistent brand presence
• Identify, pitch, and manage relationships with influencers and creators to drive engagement and collaboration
• Analyze performance metrics and adjust strategies based on data to optimize social media and influencer marketing efforts

Required qualifications

• 3-5+ years of experience in social media, influencer/creator marketing, or brand content
• Proven ability to create content calendars and manage influencer pipelines aligned with business goals
• Strong understanding of platform performance metrics and the ability to analyze data for strategic adjustments
• Highly organized and self-directed, capable of managing multiple projects without constant oversight
• Experience running influencer, UGC, or affiliate campaigns with measurable outcomes