Social Media Marketing Specialist

Job Summary

A company is looking for a Social Media Specialist to manage and optimize paid social media advertising campaigns for higher education clients.

Key Responsibilities

• Create and manage social media advertising accounts and campaigns
• Continuously optimize campaigns to maximize return on investment
• Mentor junior team members and ensure quality campaign execution

Required Qualifications

• Bachelor's degree, preferably in Marketing/Advertising
• 2 years of relevant work or internship experience in digital marketing
• Proficiency with Microsoft Word, PowerPoint, and Excel
• Experience managing paid campaigns in platforms like Facebook Ads Manager or LinkedIn Campaign Manager
• Passion for digital marketing and commitment to client success