Social Media Marketing Specialist

Job Summary

Seeking a hands-on, creator-minded Social Media & Influencer Marketing Specialist to develop and implement organic social media strategies, manage influencer programs, and enhance brand recognition across various platforms in a full-time remote role.

Key responsibilities

• Develop and implement the Organic Social Media Marketing Strategy aligned with business goals
• Create engaging social content and manage daily posts while overseeing community engagement
• Analyze performance metrics and trends to continuously improve social media and influencer strategies

Required qualifications

• 3+ years of hands-on experience in social media and influencer marketing within consumer, fashion, lifestyle, or e-commerce brands
• Proven track record of growing branded social channels at scale with specific outcomes
• Experience creating content for paid social campaigns on Meta and TikTok
• Strong understanding of social media performance metrics and influencer marketing norms
• Proficiency in design tools such as Canva, Adobe, and basic video editing software