Social Media Marketing Specialist

Job Summary

Experienced marketers will find a remote opportunity as a Social Media Marketing Specialist, responsible for executing integrated brand campaigns, managing social media content, and optimizing performance data to drive engagement and growth within the French market.

Key responsibilities

• Execute integrated brand campaigns and manage influencer partnerships while coordinating with internal teams
• Create and maintain the social media content calendar, developing engaging content that aligns with brand campaigns
• Analyze campaign performance and social media metrics to optimize future content and strategies

Required qualifications

• 4+ years of experience in brand marketing, social media, or content marketing within a consumer-facing brand
• Strong understanding of social media platforms and trends, particularly Instagram and TikTok
• Proven experience in developing and executing integrated marketing campaigns
• Excellent copywriting and content development skills
• Strong project management skills with the ability to handle multiple campaigns and deadlines