Social Media Specialist

Job Summary

A company is looking for a Social Media Specialist to develop content and enhance engagement across social media platforms.

Key Responsibilities

• Develop dynamic content and expand engagement on social media platforms
• Collaborate with CRM and Media Relations/Social Media teams to execute strategic initiatives
• Manage multiple social media profiles and projects while meeting deadlines

Required Qualifications

• Bachelor's degree in marketing, business, communications, public relations, or a related field
• Experience managing social media profiles and understanding digital marketing campaigns
• Familiarity with Salesforce CRM, Salesforce Marketing Cloud, and/or Social Studio is a plus
• Ability to create engaging content such as photos, videos, and blogs for social media
• Demonstrated creativity and ability to work both independently and collaboratively