Social Media Specialist

Job Summary

Proactive and creative, the full-time Social Media Specialist will manage the entire content pipeline strategy, including creating, publishing, and optimizing social media content across various platforms while engaging with the community and analyzing performance metrics in a remote setting.

Key Responsibilities

• Coordinate and create social media content across platforms like TikTok, Instagram, and Facebook, while managing detailed content calendars
• Engage with the community by responding to comments and messages, and build brand loyalty through authentic interactions
• Track and analyze social media metrics to refine strategies and optimize content performance

Required Qualifications

• 2-4 years of experience managing social media channels, influencer partnerships, or digital marketing initiatives
• Strong understanding of social media platforms, analytics, trends, and best practices
• Experience coordinating social media shoots, influencer campaigns, and live activations
• Proficient in Canva, CapCut, and Adobe Creative Suite, particularly Photoshop and Premiere
• Strong organizational and project management skills to handle multiple campaigns and timelines