Social Media Specialist

Job Summary

Working remotely in a full-time capacity, the Social Media Specialist will manage and execute organic social media strategies for homebuilder clients, creating engaging content across various platforms.

Key responsibilities

• Write and edit compelling social media copy for multiple platforms including Instagram, Facebook, TikTok, and LinkedIn
• Edit short-form and long-form videos for social distribution and design on-brand graphics using provided assets
• Track performance data, build content calendars, and coordinate communication with builder clients

Required qualifications

• Experience in new home marketing is required
• 3+ years of experience in social media management or digital content creation
• Proven video editing skills for short-form social content
• Proficiency in graphic design tools such as Canva or Adobe
• Strong copywriting skills with the ability to adapt tone and voice across brands