Social Media Specialist

Job Summary

Working remotely on a freelance basis, the Social Media Specialist will manage day-to-day social media activation, publishing, community engagement, and performance optimization for a large enterprise brand.

Key Responsibilities

• Execute daily social media activation, including publishing and coordinating content across channels
• Monitor audience engagement and provide timely, brand-aligned responses while identifying trends for content improvement
• Track key performance metrics and recommend optimizations for content and channel execution

Required Qualifications

• 2-5 years of experience in social media execution, community management, or digital marketing
• Hands-on experience with social publishing, scheduling, and engagement workflows
• Familiarity with social media management and analytics tools
• Strong written communication skills and an analytical mindset for interpreting performance data
• Bachelor's degree in Marketing, Communications, or a related field preferred, or equivalent professional experience