Social Media Specialist

Job Summary

Enthusiastic and motivated, the full-time Social Media Specialist will develop and implement strategies to enhance brand presence, drive website traffic, and analyze social media effectiveness while working remotely or in a hybrid environment.

Key responsibilities:

• Develop social media strategy and create engaging content to strengthen brand identity
• Implement strategies to boost social media presence, website traffic, and conversions
• Analyze social media activity and generate reports to inform long-term strategy

Required qualifications:

• BS/BA in Marketing or equivalent experience in the digital customer journey
• At least 3 years of professional experience managing multiple brands or accounts
• Strong understanding of current trends and online culture
• Exceptional writing, communication, and organizational skills
• Ability to work independently and manage workload effectively