Social Media Strategist

Job Summary

A company is looking for a Social Media Strategist to lead global strategy and optimize content across platforms.

Key Responsibilities

• Develop and execute social media plans for marketing campaigns and strategic initiatives
• Create and refine social media content tailored for each platform, ensuring alignment with brand voice
• Analyze social media performance and optimize strategies based on insights and KPIs

Required Qualifications

• 4-5 years of experience in social media strategy and execution
• Strong creative skills with a focus on storytelling and content curation
• Experience in producing visual assets using design tools like Canva
• Proficient in data analysis and performance measurement tools
• Familiarity with fashion, lifestyle, and beauty industries is preferred