Sr Product Marketing Manager

Job Summary

A company is looking for a Sr Product Marketing Manager (T&J) who will be responsible for developing and executing go-to-market plans, driving acquisition and retention, and working with cross-functional teams to develop go-to-market strategies for new products.

Key Responsibilities:

• Develop and execute go-to-market plans for new product features and updates
• Drive acquisition, activation, retention, and expansion of a new product
• Gather and assess user research and product usage data for insights into customer needs and behaviors

Required Qualifications:

• Strong experience in product marketing and go-to-market strategy and execution
• Experience in B2C/marketplace settings
• Proven expertise in growth marketing
• Exceptional organizational, analytical, and project management skills
• Superior writing and communication skills with a knack for storytelling