Strategic Marketing Specialist

Job Summary

Seeking a dynamic Strategic Marketing and Business Communications Specialist, this full-time position will drive product marketing strategy and execution for a large digital portfolio while managing internal and external communications initiatives across business units.

Key responsibilities

• Create and implement comprehensive marketing plans to enhance awareness and revenue for software products and end-to-end solutions
• Manage the production of marketing materials and monitor performance to optimize strategies based on data analysis
• Lead market analysis efforts to identify trends and opportunities, translating findings into strategic recommendations

Required qualifications

• Bachelor's degree in marketing, communications, business, or a related field
• Minimum of 7 years of experience in strategic marketing, communications, or offer management
• At least 5 years of experience working with software products
• Must reside within the United States; no relocation offered
• No employment immigration sponsorship available for this position