Student Lifecycle Marketing Contractor

Job Summary

A company is looking for a Student Lifecycle Marketing Contractor.

Key Responsibilities

• Create and execute marketing campaigns to drive student acquisition, retention, and engagement
• Collaborate with admissions logistics contractors to optimize recruitment funnel and admissions campaigns
• Analyze marketing performance metrics and optimize programs based on data insights

Required Qualifications

• 5-7 years of experience in B2C lifecycle marketing or marketing operations, preferably in EdTech
• Strong experience with marketing automation, particularly HubSpot
• Proven track record of executing integrated B2C marketing campaigns
• Strong analytical skills with the ability to conduct A/B tests and provide insights
• Experience working in a fast-paced environment similar to a tech startup