Subscription Winback Manager

Job Summary

A company is looking for a Subscription Winback Manager.

Key Responsibilities

• Develop and implement innovative win-back strategies and campaigns to re-engage former members
• Conduct in-depth analysis of cancellation reasons and lifecycle patterns to identify opportunities for win-back efforts
• Design, execute, and optimize multi-channel win-back campaigns, including email, SMS, and in-app notifications

Required Qualifications

• Bachelor's degree in Marketing, Business Administration, or a related field
• 5+ years of experience in customer retention, churn reduction, or related roles
• Proven experience in developing and executing successful win-back campaigns through CRM communications
• Strong analytical skills with the ability to interpret data and generate actionable insights
• Authorized to work in the United States without sponsorship