Talent Brand Consultant

Job Summary

To support a technology-driven mental healthcare company, the full-time freelance Talent Brand Consultant will define and execute a recruiting and talent brand strategy, manage asset creation, and develop a comprehensive playbook for long-term implementation, all while working remotely.

Key responsibilities

• Define and update the Employer Value Proposition (EVP) and create messaging guidelines for recruiters and hiring managers
• Audit and enhance the candidate experience from first impression to offer acceptance, developing a strategic communications channel plan
• Scale content production across various platforms, ensuring alignment with EVP pillars and enhancing editorial quality

Required qualifications

• 8+ years of experience in employer branding, recruitment marketing, or brand/content marketing, preferably in-house
• Experience in the tech industry with an understanding of engineers as a recruitment audience
• Proven ability to deliver results as a consultant or contractor, demonstrating independence and quick ramp-up
• Strong writing skills, with a portfolio showcasing long-form storytelling and social copy
• Ability to influence stakeholders without direct authority, effectively engaging busy professionals for insights and stories