Job Summary
An information technology company needs applicants for an opening for a Telecommute Content Syndication Expert.
Must be able to:
- Use data to sequence ads throughout various channels and platforms to ensure the optimal channel and message
- Manage monthly spend and meet aggressive KPIs around ROAS, AOV, conversion rate
- Create and execute digital programs and campaigns to drive lead generation
Qualifications for this position include:
- Experience with bid management platforms and using a self-service social media marketing tool
- 3+ years marketing managing online campaigns across channels
- Bachelor's degree in related field
- Experience using TechTarget, BrightTalk, Taboola, Outbrain to push performance and track content
- Experienced and comfortable in using a variety of analytics platforms
- Understanding of the main KPIs commonly used for online direct response and branding objectives
