Job Summary
An educational technology development insights provider is searching for a person to fill their position for a Telecommute Education Technology Marketing Head .
Individual must be able to fulfill the following responsibilities:
- Strategize and lead execution of all digital marketing and public relations campaigns
- Partner with the executive leadership team on go-to-market strategies
- Evaluate projects implementing and utilizing relevant KPIs and feedback from existing and prospective customers
Qualifications for this position include:
- At least 8+ years of senior-leadership experience in a Marketing role
- Must have at least 5+ years previous experience working within the K-12 Curriculum or EdTech industry
- Experience with A/B and multivariate experiments
- Meaningful understanding of website analytics tools
- Working knowledge of ad serving tools
- Experience in optimizing Google Adwords campaigns