Job Summary
An educational products company is in need of a Telecommute Educational Web Analytics Manager.
Core Responsibilities of this position include:
- Helping to identify, analyze/execute new and potential product/services, markets, and advertising opportunities
- Collecting and analyzing data on established and prospective customers, competitors, and marketing channels
- Preparing reports that interpret consumer behavior, market opportunities/conditions
Skills and Requirements Include:
- Travel: Yes, 25 % of the time
- 4-year degree from an accredited institution in Business, Analytics, Data/Computer Science or equivalent discipline
- Minimum 3-5 years' experience of managing a team in the digital marketing and analytics field
- Expert level experience in: Web Analytics applications such as Google Analytics 360, Google Tag Manager 360
- Experience with a wide variety of Content Management Systems
- Experience with strategy around pixeling sites