Job Summary
A marketing company has an open position for a Telecommute Market Research Inbound Marketer.
Must be able to:
- Build and manage a rich content/editorial calendar that attracts a qualified audience
- Grow new leads by converting site traffic through calls-to-action, landing pages, and lead generation content
- Optimize the company's marketing automation and lead nurturing processes through email, content and social channels
Applicants must meet the following qualifications:
- BA/BS degree or equivalent work experience.
- Proficiency in marketing automation and blogging software in order to generate traffic
- Ability to convert visitors into leads, and then nurture them (using dynamic workflows) into converted customers
