Job Summary
An educational company has a current position open for a Telecommute Paid Search Marketing Manager.
Candidates will be responsible for the following:
- Managing, optimizing and scaling the paid search marketing channel
- Providing bid management and execution tactics across multiple search engines
- Creating SEM dashboards and monitoring KPIs
Skills and Requirements Include:
- 4+ years of experience managing search marketing campaigns and budgets at scale
- 1+ years of experience with Marin Bid Management or equivalent software
- Experience with A/B and multivariate experiments
- Deep understanding of AdWords strategies, keyword bidding, and best practices
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
