Job Summary
A cybersecurity company is seeking a Telecommute Senior Campaign Marketing Manager.
Core Responsibilities Include:
- Creating, executing, and optimizing data-driven, integrated campaign strategies
- Building a repeatable and scalable full-cycle, pipeline process that generates opportunities to enable sales to attain revenue goals
- Applying the latest marketing techniques including Lead, Account and Intent Marketing to different target audiences
Skills and Requirements Include:
- 5+ years of demonstrated success and experience in developing multi-channel demand generation programs for a SaaS company
- 2+ years of experience working with CRMs, and other Marketing Automation Platforms
- Experience in lifecycle marketing focused on mid-market segment
- Experience in integrating modern demand generation strategies including content, email, digital and social marketing
- Experience working in a data-driven culture to measure and optimize campaign efforts
