Job Summary
An information technology company is seeking a Telecommute Senior Demand Generation Manager in Southfield.
Core Responsibilities of this position include:
- Creating and executing demand generation programs
- Driving new customers via paid and organic social media programs
- Defining goals and metrics for demand generation programs
Position Requirements Include:
- BA/BS or equivalent working experience
- 7+ years of experience designing and executing effective B2B lead generation programs
- A track record of success in taking an analytical approach
- Excellent communicator and creative thinker with an ability to use data to inform all decisions
- First-hand experience working with marketing automation solutions
- Relentlessness in driving down cost-per-opportunity