Job Summary
A marketing and advertising agency has a current position open for a Telecommute Senior Marketing and Advertising Paid Media Manager.
Core Responsibilities of this position include:
- Creating highly effective lead generation strategies
- Providing campaign insights
- Planning, creating, building, and managing multi-channel digital campaigns and outcomes
Skills and Requirements Include:
- 5+ years of proven experience writing ads, building, launching, optimizing, analyzing, and reporting on complex multi-channel paid media campaigns
- Experience running media in Google Ads, Microsoft Ads, Facebook Business Manager, LinkedIn, native ads, Spotify/Pandora ads, OTT
- Experience in outlining reports to showcase campaign data effectively to clients
- Experience in setting up conversion tracking through Google Tag Manager and Analytics
- Experience recommending and implementing adjustments to strategy and/or changes to campaign components to enhance results
- Experience with conversion landing page tools
