Job Summary
A marketing company has an open position for a Telecommute Senior Media Analyst in New York.
Core Responsibilities of this position include:
- Working with the Analytics Manager and media teams to create measurable online and offline campaign objectives
- Determining campaign data and tracking requirements and managing measurement systems for data capture and reporting
- Performing ongoing analysis using Excel, SPSS, SAS, etc. to ensure the timely adjustment/optimization of campaigns
Qualifications for this position include:
- 1-2 years’ experience within an analytics function in the marketing industry with at least 1-year experience working in online media
- Experience in the analysis of large data sets to develop insights and learnings (data mining)
- Experience with statistical analysis software products and research design
- Knowledge of visual techniques for data analysis and presentation, plus syndicated media research systems
- Knowledge of web measurement technologies and web analytics software
