Job Summary
A technology company needs applicants for an opening for a Telecommuting Digital Platform Marketing Leader .
Core Responsibilities of this position include:
- Own the development of value propositions
- Work with curriculum subject matter experts to distill key benefits into marketing messages
- Craft and develop compelling audience-specific messages and tools
Skills and Requirements Include:
- Ability to travel to Seattle if not local 25% or more
- 5+ years' professional experience in e-commerce marketing for business-to-business (B2B) and business-to-consumer (B2C) products
- Bachelor's degree in marketing, business, communications, or relevant field of study
- Proven experience working with industry tools and analytics packages including email, social, web analytics, CRM, business intelligence and marketing automation platforms
- Proven experience building test and learn plans that continuously improve program engagement and effectiveness, with a focus driving engagement in subscription offerings
- 15+ years' professional experience in marketing and/or digital/high-technology companies/products
