TikTok Advertising Strategist

Job Summary

A company is looking for a TikTok Advertising Strategist.

Key Responsibilities:

• Execute strategy on social campaigns across multiple verticals, primarily e-commerce, B2C lead gen, etc
• Create and traffic ads daily using the TikTok ad buying interface with a strong attention to detail, ensuring client ads are without error
• Manage client social media ad budgets, setting benchmarks and pivoting as needed to ensure KPIs are hitting goals

Required Qualifications:

• 2-3 years of Paid Social advertising experience
• TikTok experience a plus
• Proactive, organized, and able to work autonomously
• Experience working with Excel/Google sheets for reporting metrics, including constructing pivot tables
• Content marketing, organic or paid social, or marketing creative background preferred