TV, Video, Audio & Display Strategist

Job Summary

A company is looking for a TV, Video, Audio & Display Strategist.

Key Responsibilities

• Develop and execute TVAD plans to achieve business goals and present updates connecting media to outcomes
• Integrate TVAD strategies with other channels to enhance growth and create educational resources
• Utilize platform capabilities for optimization and apply insights for budget management and innovation

Required Qualifications

• 5-7 years of experience in managing TV/video/audio/display campaigns or in analytical roles with media analytics exposure
• Familiarity with DSPs, audience/data usage, and frequency management
• Experience with incrementality measurement and connecting media to revenue metrics
• Advanced skills in Excel/Sheets; familiarity with SQL and platform analytics
• Proven ability to communicate effectively with clients and cross-functional teams