TV, Video, Audio Strategist
Job Summary
To enhance customer growth and revenue, the full-time remote TV, Video, Audio & Display Strategist will plan and optimize full-funnel media programs while leveraging data insights and collaborating with cross-functional teams to drive effective strategies.
Key Responsibilities
- Develop and execute comprehensive TVAD plans that align with client business goals and present growth-focused updates
- Utilize platform capabilities and data insights to optimize media strategies and budget allocations for maximum impact
- Design and implement measurement frameworks to assess campaign effectiveness and advocate for data-driven decision-making
Required Qualifications
- 5-7 years of experience managing TV/video/audio/display campaigns at scale or in analytical roles with media analytics exposure
- Proficiency with DSPs, ad platforms, and audience/data management, along with familiarity with measurement techniques
- Advanced skills in Excel/Sheets and familiarity with SQL and GA4 for data analysis
- Strong storytelling and communication skills for client interactions and collaboration with internal teams
- Demonstrated ability to connect media strategies to business outcomes such as revenue and customer acquisition costs
Complete Job Description
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