UGC & Influencer Content Lead

Job Summary

A company is looking for a UGC & Influencer Content Lead to manage and scale creator networks for marketing initiatives.

Key Responsibilities

• Manage a creator pipeline of over 100 creators, overseeing content from pitch to publish
• Recruit and sign talent, including vets, trainers, and content creators
• Produce engaging content that resonates with audiences and drives performance

Required Qualifications

• 3+ years of experience managing influencer or UGC pipelines for a DTC brand or agency
• A network of trusted creators and influencers
• Knowledge of effective ad hooks and content trends in the pet care sector
• Experience working with veterinary or clinical professionals
• Strong organizational skills and familiarity with tools like Airtable or Sheets