User Acquisition Manager

Job Summary

A company is looking for a User Acquisition Manager to own and scale paid acquisition across key marketing channels.

Key Responsibilities

• Own and scale paid acquisition across key channels (Meta, Google Ads, AppLovin, etc.)
• Manage and optimize UA budgets, allocating spend based on performance and ROI
• Analyze campaign performance and identify growth opportunities across channels, creatives, and audiences

Required Qualifications

• 2+ years of experience in User Acquisition for mobile apps/games
• Hands-on experience with major UA platforms (Meta, Google Ads, AppLovin)
• Experience working with meaningful budgets
• Strong analytical skills and experience working with raw data
• Deep understanding of performance marketing metrics (CPI, ROAS, LTV, Retention)