User Acquisition Manager

Job Summary

A company is looking for a User Acquisition Manager (Google Ads, iOS Apps).

Key Responsibilities

• Scale and optimize user acquisition campaigns in Google Ads, focusing on iOS traffic
• Design, test, and optimize app/web/web2app funnels while analyzing user journeys and conversion rates
• Manage ad budgets based on data-driven models and collaborate with creative and analytics teams

Required Qualifications

• Proven experience as a Senior User Acquisition Manager with large budgets in global markets
• Successful track record of scaling iOS campaigns and understanding mobile attribution
• Hands-on experience with web2app funnels
• Strong analytical skills with a deep understanding of marketing incrementality
• Proficiency in tools like AppsFlyer and Google Analytics, with native-level Russian and professional English proficiency