Vice President of Audience Development
Job Summary
Leading the strategic oversight and operational management of audience growth initiatives, the full-time remote Vice President of Audience Development will be responsible for managing subscriber data, implementing audience acquisition strategies, and collaborating across departments to enhance audience engagement and retention.
Key responsibilities
- Oversee the management of audience-related projects, including names acquisition, data hygiene, and reporting
- Develop and implement strategies to grow and maintain audience demographics and engagement across various platforms
- Analyze audience KPIs and provide insights to inform marketing and subscription management efforts
Required qualifications
- Seven to ten years of experience in audience development, preferably within a media company
- Proficiency in audience/names database marketing and familiarity with relevant technology solutions
- Strong project management skills with the ability to prioritize tasks effectively
- Excellent analytical skills and experience in providing data-driven insights
- Collaborative team player with strong communication and customer service skills
Complete Job Description
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