Vice President of Demand Generation

Job Summary

A company is looking for a Vice President, Demand Generation.

Key Responsibilities:

• Define and execute the global demand generation strategy across various channels
• Lead and mentor a team of demand marketers to enhance pipeline creation
• Oversee integrated multi-channel campaign planning and execution

Required Qualifications:

• 12+ years in B2B marketing, with at least 5 years in demand generation or growth marketing
• Proven track record of owning pipeline targets and delivering measurable results
• Deep knowledge of the B2B buyer journey and complex sales cycles
• Proficiency with marketing and sales tech stacks such as Salesforce and HubSpot/Marketo
• Strong analytical mindset to connect marketing performance to revenue outcomes