Vice President of Financial Wellness

Job Summary

A company is looking for a Vice President, Financial Wellness and Benefits Marketing.

Key Responsibilities

• Lead integrated marketing strategies for benefits and financial wellness portfolios
• Develop and execute go-to-market strategies, messaging frameworks, and campaigns
• Guide consistent execution across launches, lifecycle marketing, and campaigns

Required Qualifications

• Bachelor's degree or equivalent experience; advanced degree a plus
• 10+ years of experience in marketing, product, sales, or related fields
• Senior-level marketing leadership experience in financial services or similar industries
• Experience leading portfolio-level or multi-solution marketing teams
• Strong ability to turn strategy into clear, effective execution