Vice President of Growth Marketing

Job Summary

A company is looking for a VP, Growth Marketing to lead the growth strategy across a portfolio of home brands.

Key Responsibilities

• Develop and execute overall growth strategy for acquisition, retention, and lifecycle marketing
• Manage P&L accountability for marketing-driven acquisition and oversee digital and offline channels
• Lead a team of performance and lifecycle marketers while collaborating cross-functionally to drive results

Required Qualifications

• 10+ years in growth or performance marketing, with 3-4 years in a VP or equivalent leadership role
• Experience managing acquisition and retention in a multi-brand or complex environment
• Proficiency in attribution and measurement, with hands-on experience in paid search, paid social, and offline channels
• History of managing significant marketing budgets ($30-50M+) and making allocation decisions
• Strong cross-functional leadership experience with a focus on AI integration in marketing strategies