Vice President of Growth Marketing

Job Summary

Seeking a strategic and data-driven Vice President of Growth Marketing, the full-time remote position will manage the company's growth marketing strategy, focusing on acquisition, conversion, and lifecycle marketing while overseeing a hybrid operating model and team performance.

Key Responsibilities

• Own the overall growth marketing strategy and performance across all channels, ensuring accountability for patient growth and efficiency targets
• Lead multi-channel growth efforts and continuous optimization across the full patient funnel, including digital acquisition and retention strategies
• Build and scale a high-performing growth marketing organization while managing agency relationships and establishing clear performance expectations

Required Qualifications

• 8+ years of experience in growth marketing, with at least 5 years in leadership roles managing significant marketing budgets
• Proven success in scaling multi-million dollar growth programs, particularly in telehealth or regulated industries
• Deep expertise in paid media platforms, including Google, Meta, TikTok, and YouTube
• Experience building and leading high-performing remote teams and managing hybrid operating models
• Strong analytical background with experience in attribution modeling and funnel optimization