Vice President of Influencer Marketing

Job Summary

A company is looking for a Vice President, Influencer Marketing & Paid Media.

Key Responsibilities

• Evolve the long-term vision for influencer marketing and paid media, anticipating shifts in the creator economy and consumer behavior
• Serve as a trusted advisor to C-level clients, leading high-stakes conversations and navigating complex challenges
• Develop and deliver integrated influencer and paid media strategies aligned with broader marketing efforts

Required Qualifications

• 10+ years of experience in influencer marketing and paid media within a PR or integrated agency environment
• Proven senior leadership experience in building and managing high-performing teams
• Deep experience in developing integrated strategies that align with PR, social, and media disciplines
• Solid operational and financial acumen, including experience with scoping and pricing
• Strong point of view on influencer marketing, paid media, and the creator economy