Vice President of Integrated Marketing

Job Summary

Experienced marketers will find a full-time Vice President of Integrated Marketing opportunity focused on building and managing a growth engine for named-account programs within top US property and casualty carriers, while working remotely.

Key responsibilities

• Run the growth engine end-to-end, owning ABM/PBM, paid, digital, SEO/AEO, events, lifecycle, and web strategies
• Own the named-account program by collaborating with Sales and founders to scope and launch targeted marketing plays
• Define and manage the marketing-to-sales SLA, ensuring effective handoffs and service levels for each named play

Required qualifications

• 10+ years of experience in growth, demand generation, or integrated marketing with senior leadership in named-account/ABM motion
• Proven track record in building and running ABM/PBM programs targeting high-value accounts, preferably in enterprise or regulated sectors
• Fluency in the full integrated marketing stack, including paid, digital, SEO/AEO, events, lifecycle, web, and attribution
• Strong operational discipline with experience in measuring pipeline by named account and maintaining SLA cadence
• Demonstrated people leadership skills with the ability to develop and direct a small senior team