Vice President of Market Strategy

Job Summary

A company is looking for a Vice President of Market Strategy and Commercialization.

Key Responsibilities

• Accountability for emerging business lines or new market opportunities, driving strategic priority markets to accelerate revenue growth
• Gathering market insights and synthesizing customer feedback to inform strategic decisions and shape product direction
• Overseeing cross-functional execution of initiatives, ensuring alignment and smooth transition from concept to scale

Required Qualifications

• Bachelor's degree in Business, Economics, or a related field; MBA preferred
• 10+ years of experience in strategy, product management, or related roles, with a track record of scaling new products
• P&L ownership experience preferred
• Experience with go-to-market strategy and market research is preferred
• A genuine passion for health and wellness, with experience in the healthcare or fitness industry being a plus