Vice President of Marketing

Job Summary

A company is looking for a VP of Marketing to lead demand generation strategies and enhance brand awareness.

Key Responsibilities

• Develop and execute the B2B marketing strategy aligned with business objectives and sales goals
• Lead integrated demand generation campaigns across various channels, including content marketing and digital advertising
• Oversee marketing operations, analytics, and budget management to optimize performance and ROI

Required Qualifications

• Senior-level B2B SaaS marketing experience with a focus on demand generation and revenue growth
• Hands-on expertise with marketing automation and CRM platforms
• Experience in building and leading high-performing marketing teams
• Ability to collaborate with Sales to align goals and manage lead processes
• Strong analytical skills and data-driven decision-making experience