Vice President of Marketing

Job Summary

A company is looking for a Vice President of Marketing to lead and scale its marketing function.

Key Responsibilities

• Own and scale the Marketplace growth system for SMB and mid-market customers, translating company strategy into an integrated operating plan
• Drive improvements in Marketing operations by scaling experimentation and building a high-performing system across all disciplines
• Define and lead the long-term vision and strategy for Marketing, ensuring alignment with enterprise priorities and business outcomes

Required Qualifications

• Deep experience in building and scaling performance-led growth systems in a marketplace or platform business
• Proven track record of setting vision and strategy for a marketing function or business unit with measurable impact on growth
• Strong command of paid acquisition, SEO, lifecycle marketing, and data-driven decision-making
• Experience integrating multiple marketing disciplines into a cohesive system aligned to business outcomes
• Fluency in data and marketing analytics, with experience in guiding forecasting and ROI decisions