Vice President of Marketing

Job Summary

To drive B2B growth in a remote setting, the full-time Vice President of Marketing will own the demand generation strategy, manage multimillion-dollar budgets, and lead a high-performing marketing team focused on building infrastructure and optimizing marketing efforts.

Key responsibilities

• Own end-to-end B2B demand generation strategy across broker, consultant, and employer segments
• Lead paid media strategy and execution while managing multimillion-dollar media budgets
• Develop and implement a content strategy that engages prospects throughout the buyer journey

Required qualifications

• 10+ years of B2B marketing experience, with at least 5 years in a senior leadership role
• Deep expertise in demand generation and account-based marketing (ABM)
• Proven track record managing multimillion-dollar paid media budgets
• Experience working alongside Sales Development Representatives (SDRs) and Business Development Representatives (BDRs)
• Bachelor's degree required