Vice President of Omnichannel Strategy

Job Summary

A company is looking for a VP, Omnichannel Strategy.

Key Responsibilities

• Lead the strategic direction of omnichannel initiatives and ensure alignment with client objectives
• Develop and execute omnichannel marketing plans for a portfolio of clients while fostering strong client partnerships
• Guide the research process to uncover actionable insights and mentor a strategy team to deliver exceptional results

Required Qualifications

• 10+ years of experience in omnichannel strategy or digital marketing within an agency setting
• Extensive experience in the pharmaceutical, medical device, or life sciences sectors
• Proven expertise in channel strategy and digital marketing tactics focused on healthcare
• Strong understanding of multichannel marketing, marketing automation, and analytics
• Experience in managing and mentoring high-performing teams and influencing cross-functional stakeholders