Vice President of Omnichannel Strategy

Job Summary

A company is looking for a VP, Omnichannel Strategy.

Key Responsibilities

• Lead the strategic direction of omnichannel initiatives and develop marketing plans for clients
• Foster strong client partnerships and guide the research process to uncover actionable insights
• Oversee journey mapping and mentor the strategy team while collaborating with cross-functional teams

Required Qualifications

• 10+ years of experience in omnichannel strategy or digital marketing within an agency
• Extensive experience in pharmaceutical, medical device, or life sciences sectors
• Proven expertise in channel strategy and customer engagement in regulated industries
• Track record of managing high-performing teams and influencing cross-functional stakeholders
• Hands-on experience with business development and crafting proposals for omnichannel programs