Vice President of Paid Marketing

Job Summary

A company is looking for a Vice President of Paid Marketing.

Key Responsibilities

• Lead the paid media strategy and execution across various channels to drive revenue growth and brand awareness
• Manage media budgets to optimize ROI while balancing short-term and long-term performance outcomes
• Oversee vendor and agency relationships, ensuring alignment with business goals and effective campaign execution

Required Qualifications

• Bachelor's degree required; MBA preferred
• 10+ years of experience in performance marketing, with at least 8 years in a senior leadership role
• Proven track record managing media budgets of $100M+
• Experience in digital transformation and advanced marketing technologies
• Strong leadership skills with experience managing teams of over 50 people