Vice President of Product Marketing

Job Summary

Leading product positioning and go-to-market strategies, the full-time remote Vice President of Product Marketing will shape compelling market narratives, drive sales enablement, and enhance brand visibility across the insurance technology portfolio.

Key Responsibilities

• Define and lead product marketing strategy, aligning launches and campaigns with company growth priorities
• Own product positioning and messaging architecture, ensuring clear communication of value propositions to diverse audiences
• Build market intelligence capabilities to inform product strategy and campaign priorities based on industry trends and competitor analysis

Required Qualifications

• 12+ years of experience in product marketing or related B2B enterprise marketing roles
• Significant experience in software, SaaS, or technology-enabled services environments
• Proven success in leading product positioning, messaging, and sales enablement for complex portfolios
• Experience collaborating with product management and sales leadership
• Strong analytical mindset with the ability to translate market insights into actionable strategies