Vice President of Social Media Strategy

Job Summary

A company is looking for a Vice President of Social Media Strategy to lead and innovate social media efforts for healthcare clients.

Key Responsibilities

• Establish and execute comprehensive social media strategies aligned with clients' goals and industry trends
• Oversee the quality of digital, print, audio/visual, and social media content produced by the agency
• Utilize data-driven insights to refine social media strategies and monitor key performance indicators (KPIs) for success

Required Qualifications

• Bachelor's degree in Marketing, Communications, Digital Media, or a related field
• Minimum of 10 years of experience in social media strategy, with at least 5 years in a leadership role
• Experience in healthcare marketing or related industries is highly preferred
• In-depth knowledge of social media platforms, tools, and best practices
• Proven experience in creating and executing successful social media campaigns that deliver business results